{"product_id":"clairol-blonde-it-up-high-lift-platinum-blonde","title":"Clairol Blonde It Up, Permanent High Lift No Bleach, Platinum Blonde","description":"\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eAminoLift Technology lifts pigments inside the hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eAminoGlycine Complex helps protect hair’s natural keratin and protein, and helps keep its structure intact.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eHair up to 5 levels lighter with no bleach\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eConditioned, soft hair results.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eGlossy finish. Shimmer Lights Violet Toning Mask: Use it immediately after lightening for a cool neutral tone OR 1-2 weeks later to prevent brassy tones.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eClairol Blonde It Up, Permanent High Lift No Bleach is our most advanced blonding system that lightens hair up to 5 levels with NO BLEACH. The included Shimmer Lights Violet Toning Mask tones down brassiness and helps maintain brightness on lightened hair. All of the blonde, none of the bleach!\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 class=\"aplus-h1 aplus-module-1-heading a-text-bold\"\u003eClairol Nice'n Easy Crème Natural Looking Permanent Hair Dye\u003c\/h2\u003e\n\u003cp class=\"aplus-p2 aplus-module-1-description\"\u003eLiving is all about trying new experiences and feeling your best. So why waste time on bland, flat hair colour?\u003c\/p\u003e\n\u003cp class=\"aplus-p2 aplus-module-1-description\"\u003eClairol Nice'n Easy gives you amazing natural looking colour with a blend of tones \u0026amp; highlights for a true multi-dimensional colour in just 1 simple step all in the comfort of your own home. So Natural looking, it's the UK's #1!*\u003c\/p\u003e\n\u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e*Based on 12months Nielsen colourants unit sales.\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch2 class=\"aplus-h3 a-text-bold\"\u003eNATURAL LOOKING COLOUR\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp class=\"aplus-p3\"\u003eEach shade in the Nice’N Easy palette has at least three tones built in, all shades mimic tones closest to those found in natural, uncoloured hair.\u003c\/p\u003e\n\u003ch2 class=\"a-section a-spacing-none column-heading\"\u003eGENTLE ON HAIR AND SCALP\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eFormulated with revolutionary ME+ hair dye molecule, a gentle care formula with conditioners built into every steps to make your hair soft and shiny.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch2 class=\"aplus-h3 a-text-bold\"\u003e100% GREY COVERAGE\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp class=\"aplus-p3\"\u003eGet 100% grey coverage in a quick 25 minutes. For stubborn grays, leave it on for an extra ten minutes.\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch2 class=\"aplus-h3 a-text-bold\"\u003eFRESH FLORAL SCENT\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp class=\"aplus-p3\"\u003eInfused with a fresh and delicate floral scent for pleasant smelling hair and a more enjoyable colouring experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003ch2 class=\"aplus-h3 a-text-bold\"\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003ch2 class=\"a-section a-spacing-none column-description\"\u003e\u003cbr\u003e\u003c\/h2\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Clairol Nice'n Easy","offers":[{"title":"Default Title","offer_id":46591357124932,"sku":"4064666305523","price":9.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0073\/6477\/1911\/files\/clairol-blonde-it-up-permanent-high-lift-no-bleach-platinum-blonde.jpg?v=1726070891","url":"https:\/\/healthxpress.ie\/products\/clairol-blonde-it-up-high-lift-platinum-blonde","provider":"Healthxpress.ie","version":"1.0","type":"link"}